milval.
UGC for ads

Get your ads
moving again.

Create performance-focused UGC ads for Meta, TikTok, and YouTube. Test them, scale the winning variation, and leave ad fatigue behind.

Campaign performance30 days
CTR +42%
TBM −38%
high conversionlower cost per clickend ad fatigueplatform-native formatsmore variationsreal faceshigh conversionlower cost per clickend ad fatigueplatform-native formatsmore variationsreal faces

Why does UGC win on performance?

Conversion

Real faces earn more clicks.

Not a polished studio ad, but an authentic story. Viewers trust, click, and buy. Each variation opens with a different hook.

Scale

Find the winner and put budget behind it.

Create multiple edits from one brief and compare them in the ad set. Choose the winning variation with data and scale confidently.

Freshness

Never let your ad sets tire.

Break ad fatigue with a steady stream of fresh content. Keep view rates alive as frequency rises.

One brief, dozens of variations.

Hover over each card and flip behind the hook.

Variation A

“I wish I had tried this sooner...”

Flip
Problem and solution

This edit opens with an attention-grabbing hook, demonstrates the product benefit, and ends with a clear call to action. It is delivered in ratios for every platform.

9:164:51:1
Variation B

“It made a difference in 3 seconds.”

Flip
Fast hook

This edit opens with an attention-grabbing hook, demonstrates the product benefit, and ends with a clear call to action. It is delivered in ratios for every platform.

9:164:51:1
Variation C

“Here is the unboxing.”

Flip
Unboxing

This edit opens with an attention-grabbing hook, demonstrates the product benefit, and ends with a clear call to action. It is delivered in ratios for every platform.

9:164:51:1

From idea to a winning ad.

Brief
Variations
Test
Scale
Average impact
0%

lower cost per click. Fresh UGC variations keep ad sets running longer at a lower cost.

0x
view-through rate
0+
variations / brief

30-day CPC curve

Frequently asked questions

You receive the right aspect ratios for Meta, TikTok, YouTube Shorts, and Reels: 9:16, 4:5, and 1:1.

Paid media usage rights are defined in the brief and transfer to you on delivery, so you can run the content for the agreed period.

Several variations with different hooks, edits, and openings are produced from the brief, ready to test in your ad set.

The creator can speak naturally in their own voice or follow a prepared script. Both options are available.

Feed your ad sets with fresh content.

Collect your first performance variations today and scale the winner.